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Home » It Girl

It Girl

I interrupt your regular internet browsing to share with you one of the greatest online sales happening today by one of my top favorite makeup/beauty brands, It Cosmetics!


You guys, scouts honor, I was not asked and/or endorsed to share this, in fact I proudly admit that everything I have ever shared about this brand was paid for out of my own hard earned dollars and trust me when I say they take a lot of those hard earned dollars because I want pretty much everything from their line. I am a huge lover of It Cosmetics because I trust the quality, the cost doesn’t bring an eye roll from my husband, and lately I have lovvvved a more natural makeup look and this brand brings it 100% but still gives me enough coverage so I don’t look like the walking zombie I feel like.


And from today until April 14 this amazing brand is holding their Friends & Family Sale and what kind of friend would I be if I didn’t share that info with you guys!?


Just so you know how loyal I am to this brand, here are the items I own and love currently:

1 / 2 / 3 / 4 / 5 / 6 / 7 / 8 / 9 / 10



And here are the items I am purchasing to restock and to add to my growing collection:

1 / 2 / 3 / 4



And hands down my all time favorite product from It Cosmetics:

Confidence in a Compact




So make sure you check out the sale, 25% off a $30+ order is pretty fab (use code FRIENDS2018).

I’ll keep you posted on some of the new items I try from their line and will share with you what I love!





South Coast Style OC